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UX Research
From Curiosity to Clarity: What Kids Reveal About Better UX
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Automotive
Tiny Cars, Huge Impact: What Japan’s Kei Vehicles Teach Us About UX
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UX Research
Accessibility in UX Research: Considerations and Practical Points for Research Firms
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Self research
Synthetic Users: How Far can AI go in UX Research?
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UX Research
Inciting an AI Spring: The Importance of UX in AI Development
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Cultural Insights
UX Trap of Japanese Toilets: Why Icons aren’t Always Universal
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Cultural Insights
Why Rock, Paper, Scissors is the Perfect UX System
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Cultural Insights
Small Spaces, Big Insights: What urban Japanese apartments teach us about space-constrained design
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Case
Home Visits in Japan: The Promise and the Paradox
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Medical Research
Human Factors for Medical Devices in Japan: What Global Manufacturers Need to Know